Related Experiment Video
Updated: Jan 19, 2026

Examining the Characteristics of Episodic Memory using Event-related Potentials in Patients with Alzheimer's Disease
Published on: August 30, 2011
The effect of educational priming on face recognition from a silver alert
Vicki S Gier1, David S Kreiner2
1Mississippi State University-Meridian Campus.
Abstract:
In a between-subjects' experimental design, we manipulated whether participants viewed an educational video on the importance of Silver Alerts before viewing an older Caucasian female in a Silver Alert. We also examined associations of target recognition with individual difference variables, including gender, ethnicity, Attitudes Towards Older People (ATOP), empathy, conscientiousness, as well as contact and experience with older adults. The results showed an advantage of the priming condition compared to the no-priming condition for correctly identifying the missing woman. Additionally, females correctly identified the missing woman more than males, and Caucasian participants correctly identified the missing woman more than African American participants. Lastly, participants who reported more experience with older adults were more likely to recognize the missing woman. The results suggest that preceding Silver Alerts with information about their importance may increase their effectiveness. Further research is needed to investigate how individual difference variables relate to recognition of missing senior citizens.
More Related Videos
Related Concept Videos
Automatic Processing and Automatic Social Behavior
Prosopagnosia
First Impression
Eyewitness Memory
One such error is memory distortion, which occurs because human memory does not function...

