Public Sense of Water Fluoridation as Reflected on Twitter 2009-2017
H J Oh1,2, C H Kim2,3, J G Jeon2,4
1Department of Library and Information Science, Jeonbuk National University, Jeonju, Republic of Korea.
Journal of Dental Research
|November 5, 2019
Summary
Public perception of water fluoridation on Twitter (2009-2017) was largely negative. Analysis of over 200,000 tweets revealed concerns about safety and information sources, rather than efficacy, indicating a need for improved public communication.
Area of Science:
- Public Health
- Social Media Analysis
- Informetrics
Background:
- Water fluoridation is a significant public health measure, despite ongoing controversy.
- Public opinion and discourse surrounding health interventions are increasingly shaped by social media platforms.
Purpose of the Study:
- To analyze public sentiment regarding water fluoridation as expressed on Twitter between 2009 and 2017.
- To identify key themes and linguistic patterns in tweets discussing water fluoridation.
Main Methods:
- Collected and analyzed 218,748 tweets related to water fluoridation using informetric and linguistic analyses.
- Conducted sentiment, frequency, network, and issue-specific tweet analyses.
- Examined word usage and core terms to understand user focus.
Main Results:
- Negative sentiment words like "poison" and "waste" were prevalent.
- Tweets focused more on information sources and safety concerns than on efficacy.
- Negative opinions constituted at least 59.2% of mentions, while positive mentions were below 15%.
Conclusions:
- Twitter users exhibit heightened sensitivity to negative aspects of water fluoridation.
- Current online information may not adequately address public concerns about safety and reliable sources.
- There is a need to re-evaluate and enhance the accessibility of credible information on water fluoridation.
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