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Making a Footprint in Environmental Sustainability: A Behavioral Systems Approach to Engaging the Behavioral
Holly A Seniuk1,2, Traci M Cihon3, Molly Benson1
11Behavior Analyst Certification Board; Behaviorists for Social Responsibility, University of Nevada Reno, Reno, NV USA.
Abstract:
Climate change is arguably the most pressing issue facing humanity today. There is significant research to support the argument that climate change is a human-created problem and it can only be addressed by changing human behavior. Despite the magnitude of the issue and the potential for behavior science to make a significant contribution, there are few behavior analysts/scientists currently working in climate change. One possible explanation is that there is limited access to preparation for and opportunities to apply our science to large-scale issues. In response, the Behaviorists for Social Responsibility Special Interest Group of the Association for Behavior Analysis International developed the Matrix Project as a way to apply Behavioral Systems Analysis to issues of social importance. By understanding the contingencies that hinder or promote working in a particular area we can begin to create the conditions that will facilitate such work. The purpose of this article is twofold: 1) to demonstrate how the Matrix Project may be used to increase the likelihood that behavior analysts/scientists will work in areas of social importance using environmental sustainability as an example, and 2) encourage behavior analysts/scientists to target and understand complex systems by providing examples of actionable steps that could be generalized to other important social issues.
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