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Related Concept Videos

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People tend to know what behavior is expected of them in specific, familiar settings. A script is a person’s knowledge about the sequence of events expected in a specific setting (Schank & Abelson, 1977). Essentially, scripts are a particular kind of schema, one containing default values for the features within an event. In the restaurant example, the script's features include the props (e.g., tables, menu, food, and money), the roles to be played (e.g., customer and waiter),...
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Since the early 2000s, computer-mediated communication (CMC) has grown rapidly, playing a crucial role in self-development. A key distinction between CMC and real-life interactions is the lack of a physically present partner. This absence makes non-verbal cues such as facial expressions, body language, and paralinguistic signals unavailable in CMC platforms like email, instant messaging, or social media. The lack of these cues can create ambiguity and complicate how feedback is interpreted.The...
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A structure is defined as a system of interconnected members designed to support or transfer forces and successfully withstand the loads acting on them. The internal forces of a structure can be determined by decomposing the structure and analyzing the free-body diagrams of the individual members or of a combination of members. This helps in understanding the structural elements' behavior and ensuring that the structure is stable and can withstand the subjected loads.
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A schema is a mental construct consisting of a cluster or collection of related concepts (Bartlett, 1932). There are many different types of schemata, and they all have one thing in common: schemata are a method of organizing information that allows the brain to work more efficiently. When a schema is activated, the brain makes immediate assumptions about the person or object being observed.
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Updated: Dec 29, 2025

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Structural patterns for transmedia storytelling.

Ryan Javanshir1, Beth Carroll1, David Millard1

  • 1University of Southampton, Southampton, England, United Kingdom.

Plos One
|February 1, 2020
PubMed
Summary

This study introduces a new model to analyze transmedia storytelling across various media platforms. It identifies three core patterns to create a common language for describing and comparing transmedia experiences.

Area of Science:

  • Media Studies
  • Narrative Theory
  • Digital Humanities

Background:

  • Transmedia storytelling, the practice of narrating stories across multiple platforms, lacks standardized analytical tools.
  • Existing critical frameworks are often unsuitable for the diverse phenomena within transmedia narratives.
  • This heterogeneity hinders comparative analysis and the development of a shared critical vocabulary.

Purpose of the Study:

  • To present a novel model for identifying fundamental structural features in diverse transmedia storytelling forms.
  • To establish a common language for describing, comparing, and analyzing transmedia experiences.
  • To facilitate the development of taxonomies for transmedia narratives.

Main Methods:

  • Development of a structural model for transmedia storytelling analysis.

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  • Application of the model to twenty diverse case studies.
  • Identification and categorization of recurring patterns within transmedia narratives.

    • Main Results:

    • The model successfully identifies core structural features across various transmedia storytelling examples.
    • Three distinct groups of patterns were identified as universally present in transmedia stories.
    • These patterns provide a basis for a more systematic analysis and comparison of transmedia narratives.

    Conclusions:

    • The proposed model offers a robust framework for understanding the structure of transmedia storytelling.
    • The identified patterns can significantly extend transmedia language and aid in creating taxonomies.
    • This research provides essential tools for scholars and creators to better analyze and discuss transmedia experiences.