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Subjective semantic surprise resulting from divided attention biases evaluations of an idea's creativity

Goran Calic1, Nour El Shamy2, Isaac Kinley3

  • 1DeGroote School of Business McMaster University 1280 Main Street West, Hamilton, Ontario, L8S 4L8, Canada. calicg@mcmaster.ca.

Scientific Reports
|February 9, 2020
PubMed

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