Related Experiment Video
Updated: Dec 18, 2025

Errors as a Means of Reducing Impulsive Food Choice
Published on: June 5, 2016
"First You Feast with Your Eyes:" An Aesthetic Approach to Food and Risk
1Department of Communication, Clemson University.
Abstract:
Ideas surrounding risk, especially as it relates to health behaviors, contribute substantially to our understandings of health and wellbeing. However, more than being a way to forecast future behavior, risk is also a social construction rooted in narrative understanding and experiential behaviors. In this essay I seek to extend current scholarship on risk through an emphasis on aesthetic sensibilities. Relying on discourse from an ethnographic study of a nonprofit organized to address food insecurity, I examine participant communication surrounding their food behaviors (i.e. preparation, purchasing, and consumption) to illustrate the ways that participants approached risk aesthetically. I conclude with a discussion of theoretical implications, arguing that the act of accessing risk is itself an aesthetic endeavor.
Related Concept Videos
Taste Buds and Receptors
Conditioned Taste Aversion
A notable characteristic of conditioned taste aversion is that it often requires only a single...
Self-Schemas
Regulation of Food Intake
The Physiology of Taste
Assessment of the Gastrointestinal System II: Health Perception Pattern
Health Perception Patterns
Health perception patterns offer valuable insights into a patient's lifestyle habits and how they may impact their GI health. These patterns include:

