Improving Immunization and Health Literacy Through a Community-Based Approach

This report illustrates the importance of capacity-building to advance immunization literacy through a community-based participatory research (CPBR) approach to decrease child health immunization disparities. The research project utilizes culturally-tailored immunization and technology literacy modalities for dissemination in targeted low-income neighborhoods. The results suggest successful outcomes are dependent upon contributions and engagement of community members in all project processes, ensuring community buy-in and cultural relevance. The latter approach is time-intensive due in part to the need to build broad-based community partnerships, which can result in a promising approach to foster broader population impact.