Related Experiment Video
Updated: Dec 13, 2025

Author Spotlight: A Novel Setup to Conduct Naturalistic Laboratory Experiments with Real Human Actors in Scenarios
Published on: August 4, 2023
The Anthropological and Ethnographic Approaches to Social Representations Theory - an Empirical Meta-Theoretical
Annamaria Silvana de Rosa1, Laura Arhiri2
1European/International Joint PhD in Social Representations and Communication Research Centre and Multimedia Lab, Sapienza University of Rome, Piazza Cavalieri di Malta, 2, 00153, Rome, Italy. annamaria.derosa@uniroma1.it.
Abstract:
Part of a larger project aimed at performing an empirical meta-theoretical analysis of the entire corpus of scientific literature on Social Representations Theory (SRT), this research presents the state of the art of the anthropological and ethnographic approaches to SRT. Applying the Grid for Meta-Theoretical Analysis on 295 publications selected from the So.Re.Com"A.S. de Rosa"@-library, we compiled a rich set of meta-data and data illustrative of how SRT was conceptualized and operationalized within the anthropological and ethnographic approaches, as well as its positioning among other theoretical and disciplinary frameworks. The data was submitted to textual analysis, followed by a Hierarchical Clustering on Principal Components analysis. The empirical results suggest that from a theoretical standpoint, the anthropological and ethnographic approaches - inspired by its main exponents Jodelet (1991, 2016) and Duveen and Lloyd, (1986, 1993) - are consistent with the dynamic conceptualization of social representations set out by Moscovici (1961/1976, 1984/2003, 1988, 2000, 2013), as revolutionary paradigm that has shifted the emphasis of social psychology from looking at isolated variables in individuals in the abstract, towards a supra-disciplinary integrative vision of a social science, that investigates the genesis, transformation and negotiation of social representations in the communicative actual contexts (Billig 1991; de Rosa 2013a, b; Sammut et al. 2015a). From an empirical perspective, the variety of qualitative methods employed were open to investigate socio-cultural dimensions and symbolic universes, reflecting the integrative tradition of SRT that bridges diverse neighbouring disciplines in an effort towards a multifaceted perspective on the object of study.
Related Concept Videos
The Role of Culture
Defining Social Psychology
Social Proof
Social Exchange Theory
Social Exchange Theory
Stereotype Content Model

