Related Experiment Video
Updated: Dec 13, 2025

Author Spotlight: Investigating the Impact of Emotional Prosodies on Voice Recognition and Perception
Published on: August 9, 2024
The effect of motivational incentives on face-name hyper-binding in older adults
Liyana T Swirsky1, Julia Spaniol1
1Department of Psychology.
Abstract:
Hyper-binding refers to the spontaneous formation of target-distractor associations in older adults, with consequences for subsequent memory. While hyper-binding reflects a loss of attentional and mnemonic selectivity in aging, a growing literature suggests that motivational states modulate cognitive performance in both younger and older adults. In the current study, healthy younger and older adults (N = 48 in both age groups) completed a face-name hyper-binding task with or without motivational incentives during incidental encoding. Results revealed a motivation-related decrease in hyper-binding in older adults, leading to a paradoxical motivation-related memory decrement in this age group. These findings suggest that reward motivation can counteract age-related deficits in inhibition and attentional selectivity, without necessarily boosting memory performance. (PsycInfo Database Record (c) 2020 APA, all rights reserved).
More Related Videos
12:12Irrelevant Stimuli and Action Control: Analyzing the Influence of Ignored Stimuli via the Distractor-Response Binding Paradigm
Published on: May 14, 2014
06:58Highlighting and Reducing the Impact of Negative Aging Stereotypes During Older Adults' Cognitive Testing
Published on: January 24, 2020
Related Concept Videos
Motivational Bias
Nonconscious Mimicry
Facial Feedback Hypothesis
Incentive Theory: Pull Theory of Motivation
The theory differentiates between...
Impression Management Techniques IV: Altercasting
Stereotypes, Prejudice, and Discrimination