Related Experiment Video
Updated: Dec 11, 2025
14:56
Remote Laboratory Management: Respiratory Virus Diagnostics
Published on: April 6, 2019
33.4K
Headlines and hashtags: communicating science during an outbreak
Nichole Egbert1, Catherine E Goodall1, Jennifer L McCullough1
1School of Communication, Kent State University, Kent, OH, USA.
Microbes and Infection
|August 18, 2020
Summary
Science and medical experts are crucial during health crises, yet formal science communication training is scarce. This review offers guidance for effective and reliable online health communication strategies.
Area of Science:
- Public Health
- Science Communication
Background:
- Health crises necessitate expert guidance from science and medical professionals.
- Formal training in science communication is lacking among many experts.
- The digital landscape presents unique challenges and opportunities for disseminating health information.
Discussion:
- Effective science communication requires clarity, accuracy, and accessibility.
- Strategies for combating misinformation and building public trust are essential.
- Leveraging online platforms for timely and reliable health updates is critical.
Key Insights:
- Experts must bridge the gap between scientific knowledge and public understanding.
- Proactive and transparent communication can mitigate public anxiety during outbreaks.
- Tailoring messages to diverse audiences enhances engagement and comprehension.
Outlook:
- Continued development of science communication skills for professionals is vital.
- Future research should explore innovative digital tools for health outreach.
- Building resilient communication infrastructures will strengthen public health responses.
Related Concept Videos
01:18Steps in Outbreak Investigation
405
In the ever-evolving field of public health, statistical analysis serves as a cornerstone for understanding and managing disease outbreaks. By leveraging various statistical tools, health professionals can predict potential outbreaks, analyze ongoing situations, and devise effective responses to mitigate impact. For that to happen, there are a few possible stages of the analysis:
405
01:26Principles of Disease Surveillance
377
Disease surveillance is the systematic collection, analysis, and interpretation of health data essential to the planning, implementation, and evaluation of public health practice. This process integrates data dissemination to entities responsible for preventing and controlling disease, injury, and disability. Surveillance systems provide crucial information for action, helping public health authorities make informed decisions to manage and prevent outbreaks, ensure public safety, optimize...
377
01:32The Scientific Method
254.8K
The scientific method is a detailed, empirical problem-solving process used by biologists and other scientists. This iterative approach involves formulating a question based on observation, developing a testable potential explanation for the observation (called a hypothesis), making and testing predictions based on the hypothesis, and using the findings to create new hypotheses and predictions.
Generally, predictions are tested using carefully-designed experiments. Based on the outcome of these...
Generally, predictions are tested using carefully-designed experiments. Based on the outcome of these...
254.8K
01:20Infection
11.3K
When a pathogen enters the body and reproduces, it can cause an infection, damage body cells, and cause illness symptoms that eventually lead to disease. Therefore, its prevention requires breaking the chain of infection.
The chain begins with pathogens: bacteria, viruses, fungi, prions, or parasites such as protozoa helminths. These can be present on the skin as transient or resident flora, or they can be acquired from the environment. Identifying and treating the type of infection and...
The chain begins with pathogens: bacteria, viruses, fungi, prions, or parasites such as protozoa helminths. These can be present on the skin as transient or resident flora, or they can be acquired from the environment. Identifying and treating the type of infection and...
11.3K
01:21Causality in Epidemiology
1.3K
Causality or causation is a fundamental concept in epidemiology, vital for understanding the relationships between various factors and health outcomes. Despite its importance, there's no single, universally accepted definition of causality within the discipline. Drawing from a systematic review, causality in epidemiology encompasses several definitions, including production, necessary and sufficient, sufficient-component, counterfactual, and probabilistic models. Each has its strengths and...
1.3K
01:17Transmission-based Precautions I: Contact, Enteric, and Droplets
4.3K
Transmission-based precautions are for patients known to be infected or suspected to be infected or colonized with organisms that pose a significant risk to others. Some transmission-based precautions include contact, enteric, and droplet.
Contact Precautions:
Contact precautions are the measures taken to prevent the transmission of infectious agents, especially epidemiologically important microorganisms such as MRSA or influenza, primarily transmitted through direct or indirect contact with an...
Contact Precautions:
Contact precautions are the measures taken to prevent the transmission of infectious agents, especially epidemiologically important microorganisms such as MRSA or influenza, primarily transmitted through direct or indirect contact with an...
4.3K