Related Experiment Video
Updated: Dec 1, 2025

Perceptual and Category Processing of the Uncanny Valley Hypothesis' Dimension of Human Likeness: Some Methodological Issues
Published on: June 3, 2013
Popularity and Gender Prototypicality: An Experimental Approach
Margaret Kleiser1, Lara Mayeux2
1Department of Psychology, University of Oklahoma, 455W. Lindsey Street, Norman, OK, 73019, USA. m.l.kleiser@ou.edu.
Adolescent popularity is linked to how well individuals conform to gender stereotypes in appearance and interests. This study found that gender prototypicality significantly influences perceived peer popularity among adolescents.
Area of Science:
- Social Psychology
- Developmental Psychology
- Adolescent Studies
Background:
- Limited theories exist on adolescent peer popularity development.
- Peer popularity is often linked to physical attractiveness and gender-based expectations.
- Gender prototypicality, conforming to gender norms, is a potential factor in popularity.
Purpose of the Study:
- To test the theory that popularity is associated with gender prototypicality in adolescents.
- To investigate how gender-typical and gender-atypical characteristics influence perceived popularity.
- To explore the relationship between appearance, interests, and peer acceptance.
Main Methods:
- Three studies were conducted with first-year college students.
- Participants rated photographs, vignettes, and social media profiles of adolescents.
- Stimuli depicted varying levels of gender prototypicality in appearance and interests.
- A popularity priming condition was compared to a neutral control.
Main Results:
- Gender prototypicality in appearance was positively associated with popularity.
- Gender prototypicality in interests was also positively associated with popularity.
- Adolescents perceived gender-typical individuals as more popular.
Conclusions:
- Gender prototypicality, in both appearance and interests, is a significant correlate of adolescent peer popularity.
- Findings support the theory linking gender conformity to social standing in adolescence.
- Future research should further explore the developmental trajectory of popularity and gender expression.
Related Concept Videos
Testing a Claim about Population Proportion
There are two methods of testing a claim about a population proportion: (1) Using the sample proportion from the data where a binomial distribution is approximated to the normal distribution and (2) Using the binomial probabilities calculated from the data.
The first method uses normal distribution as an approximation to the binomial distribution. The requirements are as follows: sample size is large...
The Representativeness Heuristic
Socioemotional Experience and Gender Development
Social Proof
Stereotype Content Model
Factors Influencing Attraction VI: Personality Traits

