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Effects of Verbal Priming With Acute Exercise on Convergent Creativity.

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Engaging in moderate-intensity exercise while solving anagrams boosted creativity. This study found that combining exercise with anagram problem-solving before a creativity test enhanced performance.

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Area of Science:

  • Cognitive Psychology
  • Exercise Science

Background:

  • The impact of acute exercise on cognitive functions, particularly creativity, remains an area requiring further empirical investigation.
  • Understanding how physical activity influences problem-solving and creative thinking is crucial for optimizing cognitive performance.

Purpose of the Study:

  • To investigate the acute effects of moderate-intensity treadmill exercise performed concurrently with anagram problem-solving on subsequent creativity performance.
  • To determine if combining exercise with cognitive tasks enhances creative output compared to cognitive tasks alone.

Main Methods:

  • A within-subject, counterbalanced experimental design was employed with participants aged 18-35.
  • Participants completed two conditions: 15 minutes of moderate-intensity treadmill exercise while solving anagrams, and 15 minutes of seated rest while solving anagrams.
  • Creativity was assessed using the Remote Associates Test (RAT) after each condition.

Main Results:

  • Average RAT performance was significantly higher in the exercise + anagram problem-solving condition (M=10.51, SD=3.25) compared to the anagram-solving + seated rest condition (M=9.29, SD=4.12).
  • The difference between conditions was statistically significant (t(44)=2.385, p=.021, Cohen's d=0.36).

Conclusions:

  • Acute exercise combined with concurrent anagram problem-solving can serve as a viable strategy to enhance verbal convergent creative thinking.
  • This finding suggests that physical activity may prime the cognitive system for improved creative problem-solving outcomes.