Strategies for Assessing and Addressing Confounding
Bias in Epidemiological Studies
Types of Biopharmaceutical Studies: Controlled and Non-Controlled Approaches
Bias
Accuracy and Errors in Hypothesis Testing
Study Design in Statistics
You might also read
Articles linked to this work by shared authors, journal, and citation graph.
Updated: Nov 22, 2025

Applying an eMASS Customization Program as a Research Tool to Evaluate Consumer Benefits
Published on: September 27, 2019
Steven Alfred Frost1, Evan Alexandrou2
1South Western Sydney Local Health District, Centre for Applied Nursing Research, Liverpool BC, New South Wales, Australia.
Measurement error, including misclassification, can weaken study findings. Understanding its impact helps researchers accurately interpret results and improve study design for more reliable data.
Area of Science:
Background:
Purpose of the Study:
Main Methods:
Main Results:
Conclusions: