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An Experimental Evidence on Eco-Friendly Advertisement Appeals and Intention to Use Bio-Nanomaterial Plastics:

Syed Hassan Raza1, Umer Zaman2, Moneeba Iftikhar3

  • 1Department of Communication Studies, Bahauddin Zakariya University, Multan 66000, Pakistan.

International Journal of Environmental Research and Public Health
|January 22, 2021
PubMed

Keywords:
Global Leadership and Organizational Behavior Effectiveness (GLOBE)bio-nanomaterial plasticscultural dimensionseco-friendly advertisingsustainable products

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