Speaking of Values: Value-Expressive Communication and Exercise Intentions

Jenn Anderson1, Maria Knight Lapinski1, Monique Mitchell Turner2

  • 1Department of Communication, Michigan State University.

Health Communication
|February 16, 2021
PubMed
Summary

Value-expressive communication, particularly about exercise, significantly influences exercise intentions. Combining communication frequency with value-expressive messages enhances health behavior predictions.

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