Alcohol, Binge Drinking, and Cancer Risk: Accelerating Public Health Messaging Through Countermarketing

Judi Strebel1, Mary Beth Terry1

  • 1Judi Strebel is with the Department of Marketing, Lam Family College of Business, San Francisco State University, San Francisco, CA. Mary Beth Terry is with the Department of Epidemiology, Mailman School of Public Health, and the Herbert Irving Comprehensive Cancer Center, Columbia University Irving Medical Center, New York, NY.

Abstract

No abstract available in PubMed .

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