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Innovation for Positive Sustainable Legacy From Mega Sports Events: Virtual Reality as a Tool for Social Inclusion
Terri Byers1, Emily Jane Hayday2, Fred Mason1
1Faculty of Kinesiology, University of New Brunswick Fredericton, Fredericton, NB, Canada.
Frontiers in Sports and Active Living
|May 10, 2021
Summary
Mega sports events can foster social change, but legacy planning needs innovation. This study explores virtual reality (VR) to create social inclusion legacies, addressing challenges in the Paris 2024 Olympic/Paralympic Games.
Area of Science:
- Sports Management
- Innovation Studies
- Social Inclusion Research
Background:
- Mega sports events (MSEs) are recognized by the UN for sustainable development, yet face scrutiny regarding expenditure and long-term legacy.
- Existing research on MSE legacies primarily focuses on the Olympic Games, with limited attention to the Paralympic context.
- Innovation is crucial for defining, planning, and measuring the success of MSE legacies.
Purpose of the Study:
- To discuss the role of innovation in creating legacies from MSEs.
- To propose a theoretical and methodological framework for researching MSE legacies.
- To examine virtual reality (VR) as a technological innovation for social inclusion legacies at the Paris 2024 Olympic/Paralympic Games.
Main Methods:
- Development of a conceptual model identifying legacy as a 'wicked problem'.
- Exploration of VR technology's potential to influence unconscious biases related to disability, gender, and race.
- Analysis of information technology's role in facilitating social inclusion for individuals with disabilities.
Main Results:
- Legacy from MSEs is a complex challenge requiring innovative solutions.
- VR presents a novel application for fostering social inclusion legacies by addressing symbolic ableism.
- Information technology, particularly VR, can be a powerful tool for promoting diversity and inclusion.
Conclusions:
- Innovation is essential for maximizing the positive social impact and legacy of MSEs.
- VR technology offers a promising avenue for creating tangible social inclusion legacies.
- Addressing unconscious biases through innovative technological interventions can enhance diversity and inclusion outcomes in the context of major sporting events.

