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Making it personal: science communication for the masses
William J Sullivan1, Steffanie A Strathdee2, Peter J Hotez3
1Department of Pharmacology and Toxicology, Indiana University School of Medicine, Indiana, IN, USA.
Abstract:
To curtail the rising tide of antiscience threatening the health and progress of society, scientists are increasingly engaging with the public. Here, we describe our approach to write accessible books based on personal stories as a means to help spread scientific literacy to those who normally do not read science.
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