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Challenges in Intercultural Communication
1Clinical Associate Professor in Equine Surgery, Department of Veterinary Clinical Sciences, Washington State University, 8002 Dry Creek Road, Pullman, WA 99130, USA.
Abstract:
With the increasing diversity of our clients or potential clients it is important for us as veterinary professionals to recognize the opportunities this affords us to serve a larger demographic. However, along with this opportunity comes the challenges of serving clients for whom English may be a second language as well as clients who may have very different understanding of health care options for their animal. By seeking to become more culturally aware, we can have significant impact on the care of our patients. This article focuses on both awareness and skills to aid this process.
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