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Published on: March 1, 2017
Initial validation of the general attitudes towards Artificial Intelligence Scale.
Astrid Schepman1, Paul Rodway1
1School of Psychology, University of Chester, United Kingdom.
A new scale measures General Attitudes towards Artificial Intelligence (GAAIS), finding comfort with AI applications predicts general views. People view big data AI positively but human judgment AI negatively.
Area of Science:
- Psychology
- Artificial Intelligence Studies
- Sociology
Background:
- General attitudes towards Artificial Intelligence (AI) are complex and influenced by various factors.
- Existing measures may not fully capture the nuances of public perception towards AI.
- Understanding public sentiment is crucial for the responsible development and deployment of AI technologies.
Purpose of the Study:
- To develop and validate a new scale, the General Attitudes towards Artificial Intelligence Scale (GAAIS), to measure public attitudes towards AI.
- To investigate the relationship between general attitudes towards AI and attitudes towards specific AI applications.
- To explore factors influencing public comfort and perceived capability regarding different AI tasks.
Main Methods:
- Development and initial statistical validation of the GAAIS using Exploratory Factor Analysis.
- Assessment of psychometric properties, including reliability, convergent, and discriminant validity.
- Cross-validation study rating comfortableness and perceived capability of specific AI applications sourced from newspaper articles.
Main Results:
- The GAAIS demonstrated good psychometric properties with distinct positive and negative subscales reflecting utility, emotions, and concerns.
- Comfortableness with specific AI applications was a strong predictor of general attitudes, while perceived capability was weaker.
- Participants showed positive attitudes towards AI in big data domains (e.g., astronomy) but negative attitudes towards AI in human judgment tasks (e.g., medical treatment).
- AI applications with significant ethical dimensions elicited greater discomfort than predicted by their perceived capabilities.
Conclusions:
- The validated GAAIS provides a robust measure for assessing general attitudes towards AI.
- Public perception of AI is multifaceted, influenced by the nature of the task and ethical considerations.
- Divergent attitudes towards AI applications highlight the need for careful consideration of societal impact and ethical implications in AI development.
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