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Acceptability, usefulness, and satisfaction with a web-based video-tailored physical activity intervention: The
Stephanie Schoeppe1, Mitch J Duncan2, Ronald C Plotnikoff3
1Central Queensl and University, School of Health, Medical and Applied Sciences, Appleton Institute, Physical Activity Research Group, Rockhampton, QLD 4702, Australia.
Journal of Sport and Health Science
|September 6, 2021
Summary
Web-based physical activity (PA) interventions using tailored advice showed modest usage and low perceived usefulness. Enhancements like activity trackers and social interactions are needed for better engagement and satisfaction in digital health solutions.
Area of Science:
- Digital Health
- Behavioral Science
- Exercise Science
Background:
- Web-based interventions offer scalable solutions for promoting physical activity (PA).
- Tailored advice aims to increase engagement and effectiveness of digital health programs.
- Assessing user experience is crucial for optimizing web-based health interventions.
Purpose of the Study:
- To evaluate the usage, acceptability, usability, perceived usefulness, and satisfaction of a web-based video-tailored physical activity (PA) intervention (TaylorActive).
- To compare a video-tailored PA intervention with a text-tailored version and a control group.
Main Methods:
- Randomized controlled trial with 501 Australian adults aged 18+ years over 3 months.
- Intervention groups received tailored PA advice via the TaylorActive website (video or text).
- Usage, acceptability, usability, perceived usefulness, and satisfaction were assessed using Google Analytics and surveys, analyzed quantitatively and qualitatively.
Main Results:
- Website usage (visits, sessions, action plans) was modest and similar between video-tailored and text-tailored groups.
- Acceptability and usability were rated highly across all groups.
- Perceived usefulness was low, and satisfaction was mixed, with participants finding repetitive tasks tedious.
Conclusions:
- Personally tailored PA advice alone via web-based platforms may not be sufficient for sustained engagement.
- Future interventions should incorporate additional components like activity trackers, social interactions, or gamification.
- Advanced technologies like AI and machine learning could enhance personalization and participant dialogue.

