Improvisation and Entrepreneurial Journalism: Reimagining Innovation

Sofie Willemsen1, Tamara Witschge1,2, Sabrina Sauer1

  • 1University of Groningen, Groningen, The Netherlands.

Journalism Studies
|September 24, 2021
PubMed
Summary

Journalism innovation and entrepreneurship are often viewed linearly, but a process-oriented approach reveals their passionate, improvisational nature. Understanding effectuation and improvisation offers new insights into creating meaningful journalistic work.

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