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Related Concept Videos

Infection01:20

Infection

9.2K
When a pathogen enters the body and reproduces, it can cause an infection, damage body cells, and cause illness symptoms that eventually lead to disease. Therefore, its prevention requires breaking the chain of infection.
The chain begins with pathogens: bacteria, viruses, fungi, prions, or parasites such as protozoa helminths. These can be present on the skin as transient or resident flora, or they can be acquired from the environment. Identifying and treating the type of infection and...
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Correspondence Bias01:17

Correspondence Bias

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Correspondence bias, also referred to as the fundamental attribution error, describes the tendency to attribute another person’s behavior to internal characteristics rather than situational influences. This cognitive bias leads individuals to overlook external factors that may be influencing actions, thereby fostering potentially inaccurate assessments of others’ intentions and dispositions.Empirical Evidence for Correspondence BiasResearch has consistently demonstrated the...
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Conformity01:20

Conformity

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Conformity is the change in a person’s behavior to go along with the group, even if that person does not agree with the group.
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The Role of Culture01:23

The Role of Culture

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Culture plays a crucial role in shaping self-identity and influencing thought and behavior, a foundational interest within social psychology. The multicultural perspective recognizes that individuals do not exist in a vacuum; instead, their experiences, perceptions, and actions are deeply influenced by the intersecting dimensions of their cultural, ethnic, and social group affiliations.Cultural Influence on Self-Identity and Social PerceptionCultural frameworks inform how individuals define...
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Group Polarization01:01

Group Polarization

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Group polarization is the strengthening of an original group attitude following the discussion of views within a group (Teger & Pruitt, 1967). That is, if a group initially favors a viewpoint, after discussion the group consensus is likely a stronger endorsement of the viewpoint. Conversely, if the group was initially opposed to a viewpoint, group discussion would likely lead to stronger opposition.
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Close Relationships and Culture01:29

Close Relationships and Culture

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Culture shapes how people approach attraction, choose partners, and build long-term relationships. While some preferences in mate selection appear consistent across cultures, such as men valuing physical attractiveness and women emphasizing financial resources, cultural contexts influence how these preferences are expressed and prioritized. Marriage extends beyond romantic ideals in many societies and is deeply embedded in social, economic, and religious frameworks.The Role of Culture in Mate...
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Related Experiment Video

Updated: Oct 19, 2025

A New Method for Inducing a Depression-Like Behavior in Rats
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Contagion culture.

Jonathan Goodman1

  • 1Jonathan R. Goodman is at the Leverhulme Centre for Human Evolutionary Studies in Cambridge, UK.

New Scientist (1971)
|September 27, 2021
PubMed
Summary

Isolating when sick with COVID-19 should extend to other infectious diseases like the flu. This public health measure can help reduce the spread of seasonal illnesses.

Area of Science:

  • Public Health
  • Infectious Disease Epidemiology

Background:

  • The COVID-19 pandemic established a social norm of isolating when ill.
  • This practice has the potential to mitigate transmission of various infectious agents.

Purpose of the Study:

  • To advocate for the expansion of illness isolation norms beyond COVID-19.
  • To discuss the public health implications of applying this norm to diseases like influenza.

Main Methods:

  • Literature review on infectious disease transmission.
  • Analysis of public health policy effectiveness.
  • Social norm theory application.

Main Results:

  • Isolation during COVID-19 demonstrated a reduction in transmission rates.

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  • Influenza and other respiratory illnesses share similar transmission pathways.
  • Conclusions:

    • Extending the isolation norm to influenza can significantly decrease community spread.
    • Adopting this broader public health strategy is crucial for managing seasonal epidemics.