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Exploring the perceptions of Malaysian Gen Z towards the impact of COVID-19 on sustainable development
Stephen T Homer1, Kuan Siew Khor2
1Management Department, Sunway University Business School, Sunway University, Subang Jaya , Malaysia. stephenhomer@sunway.edu.my.
Abstract:
COVID-19 has affected the pursuit of sustainable development in multifaceted ways; this study investigates Malaysian Gen Z perceptions of the COVID-19 pandemics' disruptions to sustainable development. The exploratory research began with brainstorming from Malaysian Gen Z individuals with the following excerpt, 'The COVID-19 pandemic has disrupted the world and led to unprecedented change. How do you believe this has impacted either positively or negatively, the global pursuit of sustainable development?' Ninety-eight unique statements were generated with subsequent participants sorting these statements into thematic groups before rating each of them on impact and duration. Subsequently, multi-dimensional scaling and cluster analysis was performed with eight-cluster solution being proposed. This study suggests that the pandemic has contributed both positively and negatively to sustainable development, while also highlighting the duration of these impacts. This community-based participatory research provides a guide for policy to mitigate negative impacts whilst also attempting to fully realise the positive impacts in response to managing the unprecedented effects of the pandemic.
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