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A SEM-NCA Approach towards Social Networks Marketing: Evaluating Consumers' Sustainable Purchase Behavior with the

Pejman Ebrahimi1, Datis Khajeheian2, Maria Fekete-Farkas3

  • 1Doctoral School of Economic and Regional Sciences, Hungarian University of Agricultural and Life Sciences (MATE), 2100 Gödöllő, Hungary.

International Journal of Environmental Research and Public Health
|December 24, 2021
PubMed

Keywords:
SEM-NCAconsumers’ sustainable purchase behavioreco-friendly attitudesocial media marketing activitiessocial networks marketing

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