Selection and Exploration of Cultural and Creative Tourist Attractions Based on BP Network

In order to improve the selection and exploration effect of cultural and creative tourist attractions, this paper applies BP network to the selection and search of cultural and creative tourist attractions. Moreover, this paper improves the algorithm to promote the interrelation of cultural and creative industries and tourism industries to promote each other to form a complex and changeable dynamic system and proposes a personalized recommendation model for tourist attractions based on domain adaptation. Domain adaptation can effectively reduce the distribution difference between different data. In addition, this paper combines experimental research to verify the system model of this paper. The research results show that the cultural and creative tourist attractions selection search system based on the BP network proposed in this paper has a good selection effect of tourist attractions and has an important role in promoting the development of cultural and creative tourism.