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Neoliberal and pandemic subjectivation processes: Clapping and singing as affective (re)actions during the Covid-19
Marco Gemignani1, Yolanda Hernández-Albújar1
1Universidad Loyola Andalucía, Seville, Spain.
Abstract:
During the Covid-19 pandemic, the restriction of free movement and the sheltering-in-place became worldwide strategies to manage the virus spread. Especially at the beginning of the pandemic, community-based affective events helped people feel less isolated and support each other. In this manuscript, we explore how two of these social practices-clapping and singing-were useful to counter the emotions entailed in the subjectivation processes that accompanied the pandemic. We then argue that, seen as affective happenings, singing and clapping heightened emotions and affects that were already implicit in neoliberalism, mainly anxiety, loneliness, and a sense of precariousness, disposability, and inadequacy. On one hand, singing and clapping were liberatory practices of solidarity and resistance against the changes induced by the pandemic and its biopolitics. On the other hand, they contributed to the primary narratives on social resilience, docile bodies, and biopolitics that informed the crisis management. Singing and clapping also operated as neoliberal technologies of the self by bringing the focus on individual agency, behavioral control, and the sacrifice of specific subjects (e.g., the healthcare workers described as heroes). In short, singing and clapping were affective happenings that instantiated an entanglement of subjectivation practices in which the power to affect and the power to resist coincided.
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