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The Presence of a Visual Dividing Line Increases Consumer Memory Through Attention Grabbing

Jun Ouyang1, Yanli Jia2

  • 1Business School, Minnan Normal University, Zhangzhou, China.

Frontiers in Psychology
|May 2, 2022
PubMed

Keywords:
consumer attentionconsumer behaviorconsumer memorydividing lineeye-tracking

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