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Gym-Goers' Self-Identification with Physically Attractive Fitness Trainers and Intention to Exercise

Soekmawati1, Robert Jeyakumar Nathan1, Vijay Victor2,3

  • 1Faculty of Business, Multimedia University, Melaka 75450, Malaysia.

Behavioral Sciences (Basel, Switzerland)
|May 27, 2022
PubMed

Keywords:
fitness industryself-identification processsports marketingsports psychologywellbeing

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