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Understanding COVID-19 Halal Vaccination Discourse on Facebook and Twitter Using Aspect-Based Sentiment Analysis and

Ali Feizollah1,2, Nor Badrul Anuar2, Riyadh Mehdi3

  • 1Universiti Malaya Halal Research Centre, Universiti Malaya, Kuala Lumpur 50603, Malaysia.

International Journal of Environmental Research and Public Health
|May 28, 2022
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Summary
This summary is machine-generated.

This study analyzed social media discussions on halal vaccines during the COVID-19 pandemic. Trust was the dominant emotion, with neutral sentiment on Twitter and positive sentiment on Facebook regarding halal vaccines.

Keywords:
COVID-19FacebookTwitteremotion analysishalal vaccinesentiment analysissocial mediavaccine

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Area of Science:

  • Social Media Analysis
  • Public Health
  • Islamic Bioethics

Background:

  • The COVID-19 pandemic necessitated rapid vaccine development and deployment.
  • Religious considerations, particularly Islamic guidelines, impact vaccine acceptance among Muslim populations.
  • Understanding public discourse on vaccine ingredients and religious permissibility is crucial for public health initiatives.

Purpose of the Study:

  • To analyze public discourse surrounding halal vaccines on Facebook and Twitter.
  • To identify key topics, sentiment, and emotions related to halal vaccine discussions.
  • To provide insights into the factors influencing vaccine perception within Muslim communities.

Main Methods:

  • Collected 6037 tweets and 3918 Facebook posts mentioning "halal vaccine" between January 2020 and April 2021.
  • Employed Latent Dirichlet Allocation (LDA) for topic modeling and aspect-based sentiment analysis.
  • Utilized the National Research Council of Canada Emotion Lexicon for text emotion analysis.

Main Results:

  • Identified shared topics "COVID-19 vaccine" and "halal vaccine" across both platforms.
  • Twitter data revealed topics "halal certificate" and "must halal"; Facebook data showed "Sinovac vaccine" and "ulema council".
  • Sentiment was predominantly neutral on Twitter and positive on Facebook; trust emerged as the leading emotion, followed by anticipation and fear.

Conclusions:

  • Social media platforms exhibit distinct patterns in discussing halal vaccines.
  • Trust is a significant emotional driver in halal vaccine conversations online.
  • Findings underscore the need for culturally sensitive communication strategies in vaccine promotion.