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Updated: Jun 18, 2026

Assessment of Social Interaction Behaviors
Published on: February 25, 2011
Keyboard coercion: Online and face-to-face sexual aggression in a college sample
Anandi C Ehman1, Alan M Gross1
1University of Mississippi, University, Mississippi, USA.
Abstract:
Objective: This work sought to assess relationships between sexually aggressive behavior occurring through the use of technology and social media, perceived social norms of sexually aggressive behavior, and face-to-face sexual aggression and coercion. Participants: Participants were 663 undergraduate students (73.1% Female). Methods: Participants completed measures assessing perceived social norms of sexually aggressive strategies, personal sexual strategies used, alcohol use, cyberbullying, sexual victimization, personal wellbeing, and socially desirable responding. Results: Thirty percent of participants reported engaging in some form of sexually aggressive behavior offline; 15.6% endorsed engaging in sexual cyberbullying. However, 100% of participants endorsed the belief that their peers were engaging in some form of sexually aggressive behavior either online or offline. Conditional process modeling revealed a significant indirect effect of perceived social norms of sexually aggressive behavior on face-to-face sexual aggression via sexual cyberbullying (b = .0015, p < .001, 95% CI [.0030, .0110]), indicating mediation. Conclusions: The present work highlights the importance of further research in the domain of sexual cyberbullying.
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