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The WHO-ITU MyopiaEd Programme: A Digital Message Programme Targeting Education on Myopia and Its Prevention.

Stuart Keel1, Pirindha Govender-Poonsamy2, Alarcos Cieza1

  • 1Department of Noncommunicable Diseases, World Health Organization, Geneva, Switzerland.

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|June 13, 2022
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Summary
This summary is machine-generated.

The World Health Organization - International Telecommunication Union MyopiaEd programme uses digital messages to educate on myopia prevention. This mHealth initiative was developed with experts and tested for various user groups to promote eye care behaviors.

Keywords:
behavior changedigital healthmHealthmyopiapublic health

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Area of Science:

  • Public Health
  • Ophthalmology
  • Digital Health (mHealth)

Background:

  • Myopia (nearsightedness) is a growing global public health concern, particularly in children.
  • Effective health education and behavior change strategies are crucial for myopia prevention and management.
  • Digital health interventions, such as mobile health (mHealth) programs, offer scalable solutions for health promotion.

Purpose of the Study:

  • To provide an overview of the development of the World Health Organization - International Telecommunication Union MyopiaEd programme.
  • To detail the multi-step process involved in creating a digital message program for myopia education and prevention.
  • To outline the program's aim to support the development and implementation of large-scale mHealth initiatives for eye care.

Main Methods:

  • The MyopiaEd programme development involved conceptualization, expert consultation, and creation of SMS message libraries and algorithms.
  • Message libraries were reviewed for relevance and pre-tested with end-user groups (general population, parents, adolescents, adults with myopia).
  • A consultative process with digital health experts ensured the development of a comprehensive toolkit for program implementation.

Main Results:

  • Four distinct SMS-adapted message libraries were developed and tested for specific target audiences.
  • The programme design and message content were refined based on end-user feedback to ensure understandability.
  • The developed toolkit aims to facilitate the creation, implementation, and monitoring of mHealth myopia programs globally.

Conclusions:

  • The MyopiaEd programme provides a structured framework for developing and implementing mHealth interventions for myopia education.
  • The programme focuses on raising awareness of good eye care behaviors and addressing barriers to spectacle wear compliance.
  • Future steps include adapting and evaluating the MyopiaEd programme in diverse settings to assess its real-world effectiveness.