Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Framing Effects03:26

Framing Effects

7.5K
Information is everywhere and its presentation—such as how and when items are presented—can impact our perceptions and decisions surrounding the info. This broad concept umbrellas framing effects—influences that occur due to the way information is framed in its appearance, whether it’s purely the order or the specific wording of a message. Let’s take a look at numerous ways in which two versions of something can objectively say the same thing, yet we respond in...
7.5K
Routes of Persuasion02:20

Routes of Persuasion

65.0K
Persuasion is the process of changing our attitude toward something based on some kind of communication. Much of the persuasion we experience comes from outside forces. How do people convince others to change their attitudes, beliefs, and behaviors? What communications do you receive that attempt to persuade you to change your attitudes, beliefs, and behaviors?
65.0K
Vaccinations01:51

Vaccinations

45.3K
Overview
45.3K
Social Proof00:52

Social Proof

28.5K
Social proof is a form of persuasion based on comparison and conformity. People compare their behavior and actions to what others are doing and will change to conform to do what their peers do.
28.5K
Persuasion Strategies01:52

Persuasion Strategies

39.5K
Researchers have tested many persuasion strategies, including the foot-in-the door and the door-in-the-face techniques, in a variety of contexts. Ultimately, the principles are effective in selling products and changing people’s attitude, ideas, and behaviors (Cialdini & Goldstein, 2004).
39.5K
Bystander Effect02:09

Bystander Effect

9.6K
The discussion of bullying highlights the problem of witnesses not intervening to help a victim. This is a common occurrence, as the following well-publicized event demonstrates. In 1964, in Queens, New York, a 19-year-old woman named Kitty Genovese was attacked by a person with a knife near the back entrance to her apartment building and again in the hallway inside her apartment building. When the attack occurred, she screamed for help numerous times and eventually died from her stab wounds.
9.6K

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Innovation institutions and the opioid crisis.

Journal of law and the biosciences·2021
Same author

Research tax credits: an important tool.

Science (New York, N.Y.)·2014
See all related articles

Related Experiment Video

Updated: Sep 6, 2025

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

14.4K

Framing vaccine mandates: messenger and message effects.

Christopher Buccafusco1, Daniel J Hemel2

  • 1Benjamin N. Cardozo School of Law, New York, NY, USA.

Journal of Law and the Biosciences
|June 30, 2022
PubMed
Summary

Framing a COVID-19 vaccine policy as an OSHA testing mandate, rather than Biden's vaccine mandate, increased public support. Attributing the policy to the agency (OSHA) rather than the president (Biden) boosted approval.

Keywords:
framing effectspresidential administrationrisk regulationvaccine mandates

More Related Videos

Synthesis and Characterization of mRNA-Loaded PolyBeta Aminoesters Nanoparticles for Vaccination Purposes
08:27

Synthesis and Characterization of mRNA-Loaded PolyBeta Aminoesters Nanoparticles for Vaccination Purposes

Published on: August 13, 2021

4.6K
Continuous Theta Burst Stimulation of the Posterior Medial Frontal Cortex to Experimentally Reduce Ideological Threat Responses
06:42

Continuous Theta Burst Stimulation of the Posterior Medial Frontal Cortex to Experimentally Reduce Ideological Threat Responses

Published on: September 28, 2018

11.7K

Related Experiment Videos

Last Updated: Sep 6, 2025

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

14.4K
Synthesis and Characterization of mRNA-Loaded PolyBeta Aminoesters Nanoparticles for Vaccination Purposes
08:27

Synthesis and Characterization of mRNA-Loaded PolyBeta Aminoesters Nanoparticles for Vaccination Purposes

Published on: August 13, 2021

4.6K
Continuous Theta Burst Stimulation of the Posterior Medial Frontal Cortex to Experimentally Reduce Ideological Threat Responses
06:42

Continuous Theta Burst Stimulation of the Posterior Medial Frontal Cortex to Experimentally Reduce Ideological Threat Responses

Published on: September 28, 2018

11.7K

Area of Science:

  • Public Health Policy
  • Behavioral Economics
  • Political Science

Background:

  • In September 2021, the Occupational Safety and Health Administration (OSHA) introduced a vaccinate-or-test policy for large employers.
  • The policy was often referred to as "Biden's vaccine mandate," potentially influencing public perception.

Purpose of the Study:

  • To investigate the impact of framing effects on public attitudes toward COVID-19 vaccination policies.
  • To determine whether reframing the policy as an "OSHA testing mandate" influences support compared to "Biden's vaccine mandate."

Main Methods:

  • Presented 1500 US adults with different descriptions of the same OSHA vaccinate-or-test requirement.
  • Analyzed changes in public support based on framing variations: "Biden's vaccine mandate" vs. "OSHA's testing mandate."

Main Results:

  • Reframing the policy as "OSHA's testing mandate" significantly increased support by 13 percentage points.
  • The increase in support was primarily driven by the "messenger frame" (attributing to OSHA) rather than the "message frame" (testing vs. vaccination).

Conclusions:

  • Messenger framing can significantly influence public opinion on well-known policies.
  • Framing regulatory policies through a bureaucratic agency (OSHA) may mitigate negative reactions associated with presidential association, especially in polarized environments.