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Developing Educational Animations on HIV Pre-exposure Prophylaxis (PrEP) for Women: Qualitative Study.

Anna Marie Young1, Timothee Fruhauf1, Obianuju Okonkwo1

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Animated educational tools were developed to increase pre-exposure prophylaxis (PrEP) use among Black women. Patient and provider animations improved understanding and confidence in PrEP use and prescribing.

Keywords:
HIVPrEPanimationseducationpreventionwomen

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Area of Science:

  • Public Health
  • Infectious Diseases
  • Health Communication

Background:

  • Black women face high HIV incidence rates in the US.
  • Low pre-exposure prophylaxis (PrEP) use is linked to limited patient awareness and provider knowledge.
  • Barriers to PrEP uptake among Black women require targeted educational interventions.

Purpose of the Study:

  • To design animated educational tools for women at risk of HIV.
  • To address awareness and knowledge gaps regarding PrEP.
  • To involve patients and women's health providers in tool development.

Main Methods:

  • Developed two PrEP animation storyboards: one for patients, one for providers.
  • Conducted focus groups with community members and women's health providers.
  • Analyzed transcripts using content analysis to refine animations.

Main Results:

  • Identified key themes for patient animation: side effect understanding, risk factors, messaging, access, and use confidence.
  • Identified key themes for provider animation: indications, side effects, and prescribing confidence.
  • Stakeholder feedback guided the final animation content.

Conclusions:

  • Created two targeted PrEP animations for women.
  • Emphasized understandability and applicability of educational materials.
  • Animations increased both community members' and providers' confidence in PrEP use and prescribing.