How generativity affects organic dining intention: Case study of Shanghai

Yu Pan1, Jian Ming Luo1, Jiajia Xu1,2

  • 1Faculty of International Tourism and Management, City University of Macau, Macau, Macau SAR, China.

Frontiers in Psychology
|October 3, 2022
PubMed
Summary

Generativity, a concern for future generations, directly boosts organic dining intentions by shaping environmental attitudes. This effect is stronger in older individuals, highlighting its importance for sustainable food choices.

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