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Quantifying the relationship between specialisation and reputation in an online platform.
Giacomo Livan1,2, Giuseppe Pappalardo3, Rosario N Mantegna4,5
1Department of Computer Science, University College London, Gower Street, London, WC1E 6EA, UK. g.livan@ucl.ac.uk.
Online platforms use reputation systems to guide user behavior. On Stack Overflow, users naturally self-organize into specialists and generalists, with specialists excelling at providing top answers.
Area of Science:
- Computational Social Science
- Network Science
- Sociology
Background:
- Digital platforms utilize reputation systems to shape collective user behavior.
- Decentralized online environments allow for diverse user strategies and behaviors.
- Stack Overflow serves as a long-standing knowledge-sharing platform for analysis.
Purpose of the Study:
- To statistically characterize user behavior on Stack Overflow.
- To understand the interplay between reputation systems and user self-organization.
- To identify emergent user roles (specialists vs. generalists) and their success.
Main Methods:
- Analysis of user-topic interactions over 11 years using bipartite networks.
- Statistical modeling to link emergent behaviors to the platform's reputation system.
- Comparison of findings with user behavior in traditional hierarchical organizations.
Main Results:
- Stack Overflow networks exhibit nested structures, similar to ecological systems.
- Consistent self-organization into user specialists (narrow topic focus) and generalists (broad topic focus).
- Specialization is statistically linked to a higher success rate in providing the best answers.
Conclusions:
- User behavior on decentralized platforms like Stack Overflow naturally diversifies into specialization and generalization.
- The platform's reputation system influences and is influenced by this self-organization.
- Unlike traditional firms, specialization, not generalization, is associated with higher success in this knowledge-sharing context.
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