Design of Key Technologies for Elderly Public Network Services Based on Intelligent Recommendations

As the world's population continues to increase, the proportion of elderly people is also rising. The existing elderly public service system is no longer able to meet the needs of the elderly for their daily lives. The elderly population is significantly less receptive to emerging matters than the younger population, resulting in the public elderly service system not being able to access the initial data of elderly users in a timely manner, which causes the system to make incorrect recommendations. Therefore, the elderly cannot enjoy all kinds of online services provided by the Internet platform. In order to solve this problem, an elderly intelligent recommendation method based on hybrid collaborative filtering is proposed. First, the data of elderly users and elderly service items are scored, and modelling is completed by a collaborative filtering algorithm. Then, the XGBoost model is combined to solve the optimal objective function, so that the recommended data set with the highest score in the nearest neighbour set is obtained. The experimental results show that the proposed hybrid algorithm effectively solves the cold start phenomenon that occurs when the elderly population uses the web to make recommendations for elderly services. In addition, the proposed hybrid algorithm has a higher recommendation footprint accuracy than other recommendation algorithms.