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If Patients Don't Use Available Health Service Pricing Information, Is Transparency Still Important?
Christopher Whaley1, Austin Frakt2
1Economist with the RAND Corporation and a professor in the Frederick S. Pardee RAND Graduate School in Santa Monica, California.
Online health care price transparency tools have not yet improved market function or patient behavior. However, price transparency remains ethically important for patients facing high out-of-pocket costs.
Area of Science:
- Health economics
- Health services research
- Consumer health informatics
Background:
- The U.S. health system exhibits significant pricing complexities and a lack of transparency unrelated to healthcare quality.
- Existing online tools aimed at price transparency have failed to substantially impact healthcare market efficiency or patient purchasing decisions.
Purpose of the Study:
- To evaluate the effectiveness of online health care price transparency tools in the U.S. market.
- To assess the current impact and future potential of price transparency in healthcare consumerism.
- To examine the ethical implications of price transparency, particularly concerning patient out-of-pocket expenses.
Main Methods:
- Analysis of the current landscape of online health care price transparency initiatives.
- Review of literature on consumer behavior and market functioning in response to price information.
- Ethical considerations regarding patient access to and use of pricing data.
Main Results:
- Online price transparency tools have had minimal impact on healthcare market performance and patient behavior to date.
- Price transparency, while nascent, shows potential for empowering patient-consumers and informing policymakers, similar to its utility for large purchasers.
- Despite limited patient utilization, the ethical imperative for price transparency is growing due to increasing patient financial responsibility.
Conclusions:
- Current online price transparency tools are insufficient to drive significant market change or alter patient behavior.
- The potential benefits of price transparency for patients, purchasers, and policymakers warrant continued development and exploration.
- Ethical considerations underscore the importance of price transparency, especially as patients bear higher out-of-pocket healthcare costs.
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