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Adolescent and Young Adult Communication Preferences.
Sarah E Taghavi1,2, Addison P Williams2, Antonia Leavitt3,4
1Department of Psychiatry, UT Southwestern Medical Center, Dallas, Texas, USA.
Journal of Adolescent and Young Adult Oncology
|November 16, 2022
Summary
Adolescents and young adults prefer social media for health communication, but their choices differ from general social media use. Healthcare providers should consider these preferences for better engagement.
Area of Science:
- Health communication
- Adolescent and young adult health
- Social media in healthcare
Background:
- Effective communication is vital for healthcare.
- Adolescents and young adults utilize social media extensively.
- Understanding preferred communication channels is crucial for patient engagement.
Purpose of the Study:
- To determine preferred communication methods of healthcare professionals among adolescents and young adults.
- To compare these preferences with their general social media usage patterns.
Main Methods:
- An electronic survey was administered to 67 participants (48 patients, 19 parents).
- Data were analyzed using logistic regression and chi-square analysis.
- Predictors included age, gender, race, and treatment status.
Main Results:
- Findings indicate specific communication preferences among the target demographic.
- A divergence was observed between preferred healthcare communication channels and general social media use.
- Analysis identified key demographic predictors influencing these preferences.
Conclusions:
- Healthcare providers should align communication strategies with adolescent and young adult preferences.
- Further research is necessary to generalize findings and explore intervention effectiveness on preferred platforms.
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