Related Experiment Video
Updated: Aug 20, 2025

Perceptual and Category Processing of the Uncanny Valley Hypothesis' Dimension of Human Likeness: Some Methodological Issues
Published on: June 3, 2013
The allure of the unknown in a tamed, mapped, and homogenized world
1Department of Psychology (Okanagan Campus), University of British Columbia, Kelowna, BCV1V 1V7, Canada liane.gabora@ubc.ca; https://people.ok.ubc.ca/lgabora/ mislabel.gomez@ubc.ca.
Abstract:
As the physical world becomes tamed and mapped out, opportunities to experience the unknown become rarer; imaginary worlds provide a much-needed sense of potentiality. Potentiality is central to the Self-Other Re-organization theory of cultural evolution, which postulates that creativity fuels cumulative cultural change. We point to evidence that fear affects, not the magnitude of exploration, but how cautiously it proceeds.
Related Concept Videos
Schemas
Conformity
Local Attraction
Social Traps
Transduction
Groupthink

