Can Museums Help Visitors Thrive? Review of Studies on Psychological Wellbeing in Museums

Museums are expected to prove their social value and ability to have a long-term social impact. Hence, in order to do so, museums, as experience hubs and the most-visited cultural attraction, may use their potential to offer experiences that could help visitors thrive by increasing their psychological wellbeing. Although psychological wellbeing has been a hot topic, the synthesized and holistic review of the literature on this theme has been lacking in regard to museums. Hence, we conducted an analysis using the PRISMA protocol to answer two research questions: (1) Can museums increase the visitor's psychological wellbeing? (2) How can the museum experience be designed to enhance the psychological wellbeing of the visitors and how can that potentially be measured? The results showed that museums can enhance visitors' and other stakeholders' psychological wellbeing. This can be achieved by designing museum experiences that are attractive, comfortable (restorative), comprehensible, participative, innovative, and sustainable, relying on specific detailed guidelines provided in the article. The Museum Wellbeing Toolkit serves to measure the efficiency of the proposed guidelines in stimulating the psychological wellbeing of museum visitors. If backed by wellbeing policy frameworks, museums may increase their role in fostering psychological wellbeing. As wellbeing public policies have been rather rare to date, future research may explore the effects of the existing ones to provide recommendations for new developments on the topic.