Jove
Visualize
Contact Us
JoVE
x logofacebook logolinkedin logoyoutube logo
ABOUT JoVE
OverviewLeadershipBlogJoVE Help Center
AUTHORS
Publishing ProcessEditorial BoardScope & PoliciesPeer ReviewFAQSubmit
LIBRARIANS
TestimonialsSubscriptionsAccessResourcesLibrary Advisory BoardFAQ
RESEARCH
JoVE JournalMethods CollectionsJoVE Encyclopedia of ExperimentsArchive
EDUCATION
JoVE CoreJoVE BusinessJoVE Science EducationJoVE Lab ManualFaculty Resource CenterFaculty Site
Terms & Conditions of Use
Privacy Policy
Policies

Related Concept Videos

Stimulants01:29

Stimulants

274
Stimulants are substances that enhance neural activity and elevate dopamine levels in the brain, leading to their highly addictive nature. These drugs include cocaine, amphetamines, MDMA, caffeine, and nicotine, each with distinct mechanisms of action and varied health implications.
Cocaine can be administered via snorting, injection, or smoking. It primarily functions by blocking the reuptake of dopamine, resulting in a euphoric high characterized by an intense sensation of happiness and...
274
Factorial Design02:01

Factorial Design

13.1K
Factorial Analysis is an experimental design that applies Analysis of Variance (ANOVA) statistical procedures to examine a change in a dependent variable due to more than one independent variable, also known as factors. Changes in worker productivity can be reasoned, for example, to be influenced by salary and other conditions, such as skill level. One way to test this hypothesis is by categorizing salary into three levels (low, moderate, and high) and skills sets into two levels (entry level...
13.1K
Statistical Methods for Analyzing Epidemiological Data01:25

Statistical Methods for Analyzing Epidemiological Data

475
Epidemiological data primarily involves information on specific populations' occurrence, distribution, and determinants of health and diseases. This data is crucial for understanding disease patterns and impacts, aiding public health decision-making and disease prevention strategies. The analysis of epidemiological data employs various statistical methods to interpret health-related data effectively. Here are some commonly used methods:
475
Emerging Adulthood01:27

Emerging Adulthood

152
Jeffrey Arnett's concept of emerging adulthood offers a framework to understand the unique developmental stage between adolescence and full-fledged adulthood, generally from ages 18 to 25. This period is marked by extensive exploration and shifts in identity, relationships, and career choices, a process known in psychology as role experimentation. Emerging adulthood reflects the evolving cultural expectations surrounding adulthood and the dynamic process of personal transformation during...
152
Adrenergic Agonists: Mixed-Action Agents01:28

Adrenergic Agonists: Mixed-Action Agents

812
Mixed-action adrenergic agonists, like ephedrine and pseudoephedrine, directly and indirectly affect adrenergic receptors. These agents stimulate adrenoceptors and indirectly release stored neurotransmitters, amplifying the adrenergic response.
Ephedrine and pseudoephedrine lack a catecholamine group, making them less susceptible to degradation by metabolic enzymes. They have increased oral bioavailability and lipophilicity, resulting in a longer duration of action. Their response is reduced by...
812
Drugs Acting on Autonomic Ganglia: Stimulants01:23

Drugs Acting on Autonomic Ganglia: Stimulants

1.4K

Ganglionic stimulants activate NM nicotinic receptors in autonomic ganglia, falling into two categories: nicotine mimetics [e.g., lobeline, dimethylpiperazine, tetramethylammonium] and muscarinic receptor agonists [e.g., muscarine, methacholine]. The first category's action is rapid and blocked by nicotinic receptor antagonists, while the second category's action is delayed and blocked by atropine-like agents. Nicotine, an alkaloid, affects the heart rate by stimulating...
1.4K

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by
Same author

Development of a theory-based provider-focused training to improve HPV vaccine recommendations for young adults.

Human vaccines & immunotherapeutics·2026
Same author

Zyn and other oral nicotine pouch use, correlates, and advertising exposure among a national sample of United States adolescents, young adults and adults.

Addiction (Abingdon, England)·2026
Same author

Feasibility and Engagement of a Peer-Driven Mobile Intervention for Adolescent E-Cigarette Cessation: Cluster Randomized Pilot Study.

JMIR formative research·2026
Same author

Primary Care Providers' Perspectives on Barriers and Facilitators to Human Papillomavirus (HPV) Vaccination among Young Adults: A Qualitative Study.

Journal of cancer education : the official journal of the American Association for Cancer Education·2026
Same author

Tailoring e-Cigarette Health Messages by Vaping Status: How Source and Message Presentation Type Shape Young Adults' Perceptions.

Nicotine & tobacco research : official journal of the Society for Research on Nicotine and Tobacco·2026
Same author

Shaping Youth Tobacco Use: Tobacco 21 Policy Messaging to Increase Policy Support and Reduce Intentions to Use.

Substance use & misuse·2025

Related Experiment Video

Updated: Aug 17, 2025

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

14.4K

How Age and E-cigarette Use Status Interact to Influence E-cigarette Ad Perceptions.

Jessica Liu1, Brittney Keller-Hamilton2, Joanne G Patterson3

  • 1Department of Social and Behavioral Sciences, Harvard TH Chan School of Public Health, Boston, MA, USA.

Substance Use & Misuse
|December 13, 2022
PubMed
Summary
This summary is machine-generated.

E-cigarette advertising impacts perceptions differently based on age and usage history. Young adults who never used e-cigarettes and were exposed to ads showed higher intentions to use the product.

Keywords:
E-cigarettesadvertisingagemedia

More Related Videos

Comparing the Effects of Electronic Cigarette Vapor and Cigarette Smoke in a Novel In Vivo Exposure System
10:44

Comparing the Effects of Electronic Cigarette Vapor and Cigarette Smoke in a Novel In Vivo Exposure System

Published on: May 24, 2017

11.6K
Generation of Electronic Cigarette Aerosol by a Third-Generation Machine-Vaping Device: Application to Toxicological Studies
08:39

Generation of Electronic Cigarette Aerosol by a Third-Generation Machine-Vaping Device: Application to Toxicological Studies

Published on: August 25, 2018

25.7K

Related Experiment Videos

Last Updated: Aug 17, 2025

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements
06:39

Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements

Published on: August 28, 2017

14.4K
Comparing the Effects of Electronic Cigarette Vapor and Cigarette Smoke in a Novel In Vivo Exposure System
10:44

Comparing the Effects of Electronic Cigarette Vapor and Cigarette Smoke in a Novel In Vivo Exposure System

Published on: May 24, 2017

11.6K
Generation of Electronic Cigarette Aerosol by a Third-Generation Machine-Vaping Device: Application to Toxicological Studies
08:39

Generation of Electronic Cigarette Aerosol by a Third-Generation Machine-Vaping Device: Application to Toxicological Studies

Published on: August 25, 2018

25.7K

Area of Science:

  • Public Health
  • Behavioral Science
  • Marketing Research

Background:

  • E-cigarette use remains prevalent among young individuals.
  • Susceptibility to e-cigarette advertising is high in this demographic.
  • Perceptions of e-cigarette ads vary by age and prior usage, but this remains understudied.

Purpose of the Study:

  • To investigate how age and e-cigarette use history influence perceptions of e-cigarette advertisements.
  • To assess the impact of these factors on product use intention.

Main Methods:

  • An online survey with 497 participants (mean age 31.9).
  • Participants viewed two random e-cigarette ads and reported perceptions and use intention.
  • Mixed-effects linear regression models analyzed age groups (18-20, 21-25, 26+), use status (never, former, current), and their interactions.

Main Results:

  • Older adults (26+) and current users reported higher ad liking, relevance, and effectiveness.
  • Among current users, older adults showed lower product use intention compared to younger adults (18-20).
  • Younger adults (18-20) who were current e-cigarette users showed high use intention after ad exposure.

Conclusions:

  • E-cigarette ad effects on perception and use intention are heterogeneous across age and usage groups.
  • While older adults found ads more appealing, younger current users (18-20) exhibited heightened use intention.
  • Targeted marketing interventions are needed to curb e-cigarette use among young people.