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Updated: Aug 16, 2025

Examining Online Syntactic Processing of Spoken Complex Sentences in Chinese Using Dual-Modal Interference Tasks
Published on: September 5, 2019
Fuzzy incomplete linguistic preference relations
Tien-Chin Wang1, Shu-Li Huang1
1Department of International Business, National Kaohsiung University of Science and Technology, 415 Jian Gong Rd., Kaohsiung City, 80778 Taiwan.
Abstract:
The effectiveness of preference relations in modeling decision-making processes makes it one of the most common representations of information use for solving decision-making problems. This research presents the fuzzy incomplete linguistic preference relations (Fuzzy InLinPreRa) approach as evaluated by decision-makers dealing with increasing complexity and uncertain economics, as well as social and managerial problems. By using Fuzzy InLinPreRa, the consistency measurements of decision-makers' evaluations will provide more accurate and reasonable solutions, allowing decision-makers to consider the objective weights of both the criteria and experts. An empirical example of the measurement of brand personality is included herein to demonstrate the feasibility of this method.
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