Related Experiment Video
Updated: Aug 16, 2025

Using a Virtual Store As a Research Tool to Investigate Consumer In-store Behavior
Published on: July 24, 2017
Characteristics and Recommendations for the Virtual Role Model Visit - Based on a Literature Review
1Department of Communication and Psychology, Aalborg University, Rendsburggade 14, Aalborg, 9000 Denmark.
Abstract:
In recent years, several role-modelling initiatives have been testing and exploring the use of digital technologies to facilitate young people's encounters with role models in the science, technology, engineering, and mathematics (STEM) fields. The aim of this article is twofold. Firstly, through a literature review, the article aims to provide an overview of how digital technologies have been used to facilitate the students' encounters with STEM role models. The literature review shows how the use of digital technologies (1) enables scaling so that more young people can have access to role models, (2) enables the role models to show authentic work tasks and environments through virtual field visits, allowing pupils to closely examine the work processes in production companies, the laboratory, or in geographically remote locations, (3) opens up new opportunities for young people to interact and become involved, both through synchronous and asynchronous communication. The second aim of the article is to present, based on the knowledge gained from the literature study, a framework of eleven recommendations for the design of future virtual role model visits.
Related Concept Videos
Modeling in Therapy
Participant Modeling
Participant modeling involves therapists demonstrating calm and effective behaviors in...
Stereotype Content Model
Virtual Work
In static equilibrium, a body can experience an imaginary or virtual movement, such as displacement or rotation. The virtual work done by a force is equal to the dot product of force and virtual displacement in the direction of the force. When it comes to virtually rotating a...
Typical Model Studies
Observational Learning
Self-Evaluation: Self-Enhancement and Self-Verification

