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Related Experiment Video

Updated: Aug 15, 2025

Continuous Theta Burst Stimulation of the Posterior Medial Frontal Cortex to Experimentally Reduce Ideological Threat Responses
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Implementation Methods and Research for a Post-truth World with Growing Inequities.

John Øvretveit1

  • 1Department of Learning Management Informatics and Ethics, Karolinska Institutet, and Research and Development Officer, Medical Management Centre, Stockholm Health Care Services, Stockholm, Sweden.

Global Implementation Research and Applications
|January 2, 2023
PubMed
Summary
This summary is machine-generated.

Implementation science must adapt to new challenges, including anti-science sentiments and the limitations of traditional models. New approaches like participatory methods and adaptive implementation are needed for effective evidence-based practice dissemination.

Keywords:
Anti-scienceEquityImplementation scienceNarrative methodsParticipatory researchPost-truthQuality improvementStory telling

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Area of Science:

  • Implementation Science
  • Public Health Research
  • Behavioral Science

Background:

  • Pre-pandemic barriers to evidence-based practices included anti-science culture, media influence, and emotional appeals.
  • Traditional rational-cognitive and individual change models may be insufficient for current implementation challenges.

Discussion:

  • The article examines the evolving landscape of implementation research and practice.
  • It questions the efficacy of established models in the face of societal shifts and misinformation.
  • New strategies are explored to overcome persistent implementation gaps.

Key Insights:

  • Adaptive implementation and participatory approaches, especially with diverse populations, offer promising avenues.
  • Research-informed narrative methods can counter anti-science sentiments.
  • Addressing emotional and identity-based resistance is crucial for successful dissemination.

Outlook:

  • Future implementation research should integrate novel, context-aware methodologies.
  • Fostering trust in science and evidence-based practices requires multifaceted strategies.
  • Tailoring implementation approaches to specific cultural and social contexts is essential for global health equity.