Search research articles

ABOUT JoVE

Overview Leadership Blog JoVE Help Center

AUTHORS

Publishing Process Editorial Board Scope & Policies Peer Review FAQ Submit

LIBRARIANS

Testimonials Subscriptions Access Resources Library Advisory Board FAQ

RESEARCH

JoVE Journal Methods Collections JoVE Encyclopedia of Experiments Archive

EDUCATION

JoVE Core JoVE Business JoVE Science Education JoVE Lab Manual Faculty Resource Center Faculty Site

Terms & Conditions of Use

Related Concept Videos

Social Exchange Theory

Social Exchange Theory

We have discussed why we form relationships, what attracts us to others, and different types of love. But what determines whether we are satisfied with and stay in a relationship? One theory that provides an explanation is social exchange theory. According to social exchange theory, we act as naïve economists in keeping a tally of the ratio of costs and benefits of forming and maintaining a relationship with others (Rusbult & Van Lange, 2003).

Reliability and Validity

Reliability and Validity

Reliability and validity are two important considerations that must be made with any type of data collection. Reliability refers to the ability to consistently produce a given result. In the context of psychological research, this would mean that any instruments or tools used to collect data do so in consistent, reproducible ways.

Relationship Formation

Relationship Formation

What do you think is the single most influential factor in determining with whom you become friends and whom you form romantic relationships? You might be surprised to learn that the answer is simple: the people with whom you have the most contact. This most important factor is proximity. You are more likely to be friends with people you have regular contact with. For example, there are decades of research that shows that you are more likely to become friends with people who live in your dorm,...

Criticisms of the Evolutionary Perspective

Criticisms of the Evolutionary Perspective

In a study where individuals posing as strangers offered compliments and proposed casual sex to students, the responses differed significantly based on gender. Not a single woman accepted the proposal, while 70% of the men agreed. This outcome provides a useful scenario to explore through the lens of evolutionary psychology and social learning theory, highlighting the diverse perspectives on human sexual behaviors.
Evolutionary psychology provides one explanation for these findings, suggesting...

Evolutionary Psychology

Evolutionary Psychology

Evolutionary psychology explores the origins of human behavior and mental processes by framing them within the context of natural selection, a theory famously propounded by Charles Darwin. This field asserts that many behaviors common across human societies — ranging from instinctive fear reactions to complex social interactions — arose as evolutionary adaptations. These adaptations enhanced the survival and reproductive success of our ancestors, thereby becoming embedded in the...

Theory of Romantic Attachment in Adulthood

Theory of Romantic Attachment in Adulthood

Attachment is a long-standing connection or bond with others. While Attachment Theory was conceived in developmental psychology to describe infant-caregiver bonding, it's been extended into adulthood to include romantic relationships.

You might also read

Related Articles

Articles linked to this work by shared authors, journal, and citation graph.

Sort by

Same author

Who uses legal cannabis and why? Cluster profiles of participants in a Swiss regulated sales pilot trial.

Drug and alcohol dependence reports·2026

Same author

Game changer: direct observation to improve personalized psychotherapy in adolescent gaming disorder.

Expert review of neurotherapeutics·2026

Same author

Restoring Engagement in Digital Self-Control Tools Using Nudge Reconfiguration Prompts: Quasi-Experimental Study.

JMIR formative research·2026

Same author

Psychometric validation of the English version of the digital wellbeing questionnaire for young adults.

PloS one·2026

Same author

Advancing forensic psychiatry in Rwanda: lessons learned and challenges.

Global health action·2026

Same author

Substance use amongst individuals with internet gaming disorder and gaming disorder: A scoping review.

Journal of behavioral addictions·2026

Search research articles

Related Experiment Video

Updated: Aug 10, 2025

An Application for Pairing with Wearable Devices to Monitor Personal Health Status

An Application for Pairing with Wearable Devices to Monitor Personal Health Status

Published on: February 3, 2022

Willingness to Pay for a Dating App: Psychological Correlates.

Lucien Rochat^1,2, Elena Orita³, Emilien Jeannot^4,5

¹UniDistance Suisse, Faculty of Psychology, Schinerstrasse 18, 3900 Brig, Switzerland.

International Journal of Environmental Research and Public Health

|February 11, 2023

Summary

Men who use Tinder more often and have stronger motivations for using the dating app are more likely to pay for premium features. This study explored psychological traits linked to paying for enhanced dating app experiences.

Keywords:

Tinder app cybersex dating gender impulsivity motives subscription

More Related Videos

Combining Behavioral Endocrinology and Experimental Economics: Testosterone and Social Decision Making

Combining Behavioral Endocrinology and Experimental Economics: Testosterone and Social Decision Making

Published on: March 2, 2011

Methods for Presenting Real-world Objects Under Controlled Laboratory Conditions

Methods for Presenting Real-world Objects Under Controlled Laboratory Conditions

Published on: June 21, 2019

Related Experiment Videos

Last Updated: Aug 10, 2025

An Application for Pairing with Wearable Devices to Monitor Personal Health Status

An Application for Pairing with Wearable Devices to Monitor Personal Health Status

Published on: February 3, 2022

Combining Behavioral Endocrinology and Experimental Economics: Testosterone and Social Decision Making

Combining Behavioral Endocrinology and Experimental Economics: Testosterone and Social Decision Making

Published on: March 2, 2011

Methods for Presenting Real-world Objects Under Controlled Laboratory Conditions

Methods for Presenting Real-world Objects Under Controlled Laboratory Conditions

Published on: June 21, 2019

Area of Science:

Psychology
Sociology
Human-Computer Interaction

Background:

Smartphone dating apps like Tinder are widely used, with some users opting for paid versions.
Limited research exists on the psychological factors influencing willingness to pay for dating apps.

Purpose of the Study:

To compare paying and non-paying Tinder users based on usage patterns, motives, impulsivity, mood, and demographics.
To identify predictors of paying for Tinder's augmented features.

Main Methods:

An online survey was administered to 1159 Tinder users.
Statistical analyses were performed to compare user groups and identify predictive variables.

Main Results:

Paying users were more likely to be male and reported stronger motives for using Tinder.
Differences were observed in usage patterns between payers and non-payers.
Impulsivity and depressive mood did not significantly differ between groups.

Conclusions:

Being male and having stronger motives for use are significant predictors of paying for Tinder.
Findings suggest reinforcement mechanisms and reward sensitivity influence increased consumption of dating apps.