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Related Experiment Videos

Tactics vs strategy in practice.

J Antelyes

    Journal of the American Veterinary Medical Association
    |December 15, 1987
    PubMed
    Summary
    This summary is machine-generated.

    Veterinarians can improve practice success by developing communication skills. Enhancing client interactions is crucial as people value human connection more than automated services.

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    Area of Science:

    • Veterinary medicine
    • Communication studies

    Background:

    • Modern clients increasingly seek personalized human interaction.
    • Automated services can lead to client frustration and depersonalization.

    Purpose of the Study:

    • To introduce the concepts of tactics and strategy in veterinarian-client communication.
    • To encourage veterinarians to develop advanced communication skills.

    Main Methods:

    • Conceptual introduction to communication tactics and strategy.
    • Discussion of the value of human interaction in professional practice.

    Main Results:

    • Proficiency in interpersonal skills directly correlates with practice success.
    • Effective communication strategies enhance the client experience.

    Conclusions:

    • Veterinarians should prioritize developing communication and interpersonal skills.
    • Stronger client relationships lead to greater professional success.