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Published on: November 13, 2012
Client perceptions improve with collaborative care when managing dogs with cancer: a Collaborative Care Coalition
Samantha L Morello1, Elizabeth A Maxwell2, Kimberly Ness3
11Center for Veterinary Business and Entrepreneurship, College of Veterinary Medicine, Cornell University, Ithaca, NY.
Dog owners value collaborative cancer care, with early involvement of specialists improving satisfaction with primary care veterinarians. This approach enhances the perceived value of veterinary oncology services for pets with cancer.
Area of Science:
- Veterinary Medicine
- Oncology
- Client Satisfaction
Background:
- Collaboration between primary care veterinarians (pcVets) and veterinary oncologists is frequent for canine cancer cases.
- Limited data exist on dog owner experiences and perceptions of this collaborative care model.
Purpose of the Study:
- To assess dog owner perceptions of the value of collaborative veterinary cancer care.
- To identify factors driving positive collaborative experiences between pcVets and oncologic specialists.
Main Methods:
- An online survey was conducted with 890 US dog owners whose pets were diagnosed with cancer within the last three years.
- Data analysis involved group comparisons and multiple regression, with statistical significance set at P < .05.
Main Results:
- 76% of owners pursued specialty care post-diagnosis, with 70% deeming it a very good value.
- Delayed referrals negatively impacted client satisfaction with pcVets.
- Key satisfaction drivers included pcVet responsiveness, continued involvement, and willingness to collaborate; specialist factors included cost estimates, knowledge, and treatment effectiveness.
Conclusions:
- Early collaboration between pcVets and specialists is perceived favorably by dog owners.
- This collaborative approach enhances client satisfaction and the perceived value of veterinary cancer care services.
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