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Published on: February 13, 2020
Implementation of behaviour change training in practice amongst pharmacy professionals in primary care settings:
E M Seston1, S C Willis2, C Fenton3
1Centre for Pharmacy Workforce Studies Division of Pharmacy & Optometry Faculty of Biology, Medicine and Health Stopford Building, University of Manchester, M13 9PT, UK.
Pharmacy Integration Fund (PhIF) training successfully supported clinical practice changes, though community pharmacy settings faced implementation challenges. Further research is needed to optimize training for all pharmacy professionals.
Area of Science:
- Pharmacy Practice Research
- Health Services Research
- Behavioural Science
Background:
- The Pharmacy Integration Fund (PhIF) in England aimed to enhance clinical pharmacy practice through funded learning pathways.
- Limited research exists on behavior change training for widespread practice transformation in pharmacy.
- Pharmacy professionals are well-positioned for expanded clinical roles.
Purpose of the Study:
- To investigate the implementation of PhIF learning programs into practice.
- To utilize the COM-B model of behavior change to analyze implementation factors.
- To assess the impact of PhIF training on pharmacy practice behaviors.
Main Methods:
- An online survey was administered in February and October 2020 to gather data on motivations, confidence, and behavior change.
- Quantitative data were analyzed using SPSS, with inferential statistics comparing different learning pathways (PCP, PRP, ACPT).
- Qualitative data from free-text comments were categorized and themed.
Main Results:
- 383 responses indicated learners had capacity and motivation to apply learning, but community pharmacy staff reported less employer support.
- Enhanced knowledge and skills were more frequently reported than direct changes in patient-facing activities or complex medication reviews.
- The COVID-19 pandemic presented additional barriers to implementing practice changes.
Conclusions:
- The PhIF training facilitated successful implementation of clinical practice behaviors at scale.
- Challenges remain in community pharmacy settings due to potential lack of funded service opportunities, impacting workforce transformation.
- Further investigation is required to optimize training implementation for pharmacy professionals across all settings.
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