Comparing Communication Methods to Increase Radon Knowledge and Home Testing: A Randomized Controlled Trial in a
Soojung Kim1, Hannah Scheffer-Wentz1, Marilyn G Klug2
1Department of Communication, College of Arts and Sciences, University of North Dakota, Grand Forks, ND 58202, USA.
Summary
A smartphone app effectively increased requests for radon testing compared to brochures. However, app users were less likely to return radon test kits, suggesting physical reminders are crucial for complete radon mitigation.
Area of Science:
- Environmental Health
- Public Health
- Cancer Prevention
Background:
- Residential radon exposure is a significant, preventable cause of cancer.
- Low home testing rates hinder radon-related cancer prevention efforts.
- Printed brochures may be ineffective in motivating radon test completion.
Purpose of the Study:
- To compare the effectiveness of a smartphone application versus traditional brochures in motivating homeowners to test for residential radon.
- To evaluate the impact of a radon app on radon knowledge, attitudes, and testing behaviors.
Main Methods:
- A randomized controlled trial compared a radon app to printed brochures among 116 homeowners in Grand Forks, North Dakota.
- Cognitive and behavioral endpoints were measured, including radon knowledge, attitudes, test requests, and test returns.
- Data were analyzed using general linear models and logistic regression, controlling for income.
Main Results:
- Both app and brochure users showed significant increases in radon knowledge, perceived susceptibility, and self-efficacy.
- App users were three times more likely to request a free radon test than brochure users.
- Contrary to expectations, app users were 70% less likely to return the radon test kit to the lab.
Conclusions:
- Smartphone applications are superior in prompting initial requests for radon testing.
- The physical nature of brochures may be more effective in encouraging the return of radon test kits, potentially serving as reminders.
- Future interventions should consider integrating digital tools with physical components to optimize radon testing completion rates.
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